Diamond Distributors decided to make some (long overdue) changes to their massive monthly Previews catalog, and the latest edition reflects their decisions. (For those who don’t know, Previews was created for comic shops to order their merchandise two months (or more) in advance. However, because the comic market is so fragmented, readers who want access to the smaller press, more diverse, more interesting items are often told they have to preorder in order to get what they want. So it […] | |||||||||||||
Diamond Distributors decided to make some (long overdue) changes to their massive monthly Previews catalog, and the latest edition reflects their decisions. (For those who don’t know, Previews was created for comic shops to order their merchandise two months (or more) in advance. However, because the comic market is so fragmented, readers who want access to the smaller press, more diverse, more interesting items are often told they have to preorder in order to get what they want. So it quickly became a customer catalog as well, particularly once it became impossible for stores to stock everything in it, or if someone is in an area where the only shops are primarily DC/Marvel stores.) The first change is structural. Books and magazines have now been moved in with comics and graphic novels in a more generalized print section. I’d noticed that TwoMorrows publications had had this for a while, and so it makes sense to be more consistent. However, along with that comes ghettoization for the Manga section, with publishers Viz, Kodansha, Yen, and others moved to the back of the book in their own area. I suppose that also makes sense for the majority of Diamond’s customers, since a lot of comic shops don’t bother carrying the format. It takes good knowledge to buy for that audience intelligently, and many retailers haven’t put in the time or have the staff to stock manga well, particularly since it’s so widely available (often at discounts) at Amazon or Barnes and Noble. Diamond promoted this change “as a result of the resurgence and growth of the genre” and because they’re spotlighting manga this month, they have also included “an essential list of manga titles for readers to pick up, interviews with manga creators, as well as a backlist stock-up sale for retailers.” According to this interview with Kevin Hamric, Senior Director of Sales and Marketing for Viz Media,
although the publisher is working on improving sales through Diamond. They don’t seem upset about the new section, saying,
One change that does help me is the move of all the toys and merchandise to the back of the catalog, flipped. Since the book section, even with this change, is still over 500 pages, that makes it easier to skip that material, since I’m rarely interested in yet more Funko Pop or logo t-shirts. The other major change is that two more publishers have been “promoted” to the front of the book. Boom! Studios and Dynamite Entertainment join Dark Horse, DC, IDW, and Image in the Premier Publisher section. It’s no longer alphabetical, though, with the previous four followed by Dynamite and then Boom!. CEO of the latter Ross Richie says,
There’s another change still to come — in May, DC is leaving the book in favor of its own publication, as Marvel does. In my case, that means one less publisher to have to flip through, as I’m mostly reading collected editions of older comics from those two these days. Finally, Diamond is finally releasing a digital version of Previews, which has been long requested. However, they expect to charge for it (no word yet on pricing), or give out a free copy when you buy a print version. It’s always struck me as somewhat strange that you have to pay money to order merchandise, but since the catalog is 650 pages, someone’s got to pay for all that paper and printing. Anyway, here are a few books I think are worth checking out this month. You can order them now through your local comic shop for delivery in June or later.
Link : Good Books for June 2018: The New Previews Debuts | |||||||||||||
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Thứ Ba, 13 tháng 11, 2018
Good Books for June 2018: The New Previews Debuts
Author Unknown
Published tháng 11 13, 2018
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